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Powerful tips for promoting business on

Illustration for article titled Powerful tips for promoting business on

How do you use Twitter to promote a business?

  • Choose an appropriate user name – Try your business name or its variation. Twitter allows up to 15 characters for usernames
  • Interact and respond – reply to tweets regarding business if they are positive or negative as soon as you possibly can. Like and retweet good messages
  • Content plan – create content calendar and schedule consistent tweets for the day or week
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For example:

  • Monday – special promotions
  • Tuesday – promote photos or videos of your business
  • Wednesday – share some useful tips
  • Thursday – share some trending information about some industry topics
  • Friday – focus on employees and customers
  • Share Social – share links at anytime when business gets mentioned in media – this lead to more attention from reporters
  • Promote events – promote dedicated events and live tweet. Tie into current events when it is appropriate to use a hook for your product
  • Follow relevant users – Just don’t follow everyone. Always focus on relevance this includes following your customers in Twitter, influencers, who retweet your content and competitors
  • Use hash tags – use hashtags often because it is native to Twitter. Use 2 to 3 per tweet – Twitter hyperlinks the hashtags automatically to reveal all tweets that is associated with them
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What are the benefits?

  • Increase brand awareness
  • Drive website traffic
  • Promote blog content, presentations, images, and videos
  • Improve the chances of purchase
  • Boost website SEO
  • Increase authority
  • Latest trend in the industry
  • Reach huge audiences
  • Strengthens the connection with local community

How much is Advertising?

3 types of advertising options:

  • Promoted tweets
  • Promoted trends
  • Promoted accounts

The first and third cost between $0 .50 – $ 4.00 per engagement.

The second one cost you $ 200,000 per day.

Promoted tweets are already tweeted that you wish to promote.

How many tweets a day is good for business?

Small business owners are better to tweet 5 per day because this gets you maximum return. But if you swing up to 20 posts, you might be better off.

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